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Press 1 min read
In conversation: David Minkin, SVP of Digital Operations and Client Success at Dow Jones
As part of DCN’s Hot Topic series, Joe Root, CEO and Co-founder at Permutive, sat down with David Minkin, SVP of Digital Operations and Client Success at Dow Jones, to talk about how the publisher’s first-party data strategy has evolved.
Press 1 min read
How Gumtree is using first party data to replace cookies
Gumtree’s Head of Advertising Operations, Victoria Trevillion, talks about the publisher is focusing more on direct interactions with advertisers and agencies, moving away from reliance on open marketplaces and third-party revenue.
Press 1 min read
First-party data is coming to town
Press 1 min read
Privacy & Identity: Predictions for 2023
Blog 1 min read
Four things we learned about user opt-out and ad serving
Up to 50% of European users are choosing to opt-out of data collection as a result of regulatory enforcement, whereby businesses must make it just as easy to reject data collection as it is to accept data collection. But publishers hold one-to-one relationships with their users. They have an opportunity to rebuild consumer trust by […]
Press 1 min read
The drive to first-party data
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